Social Media Strategist
Marketing Strategist helping brands grow through storytelling, demand-driven content, and full-funnel strategy. Building organic presence since 2023.
280M+ views on Snapchat Lenses
- SOL 2023
Scaled Instagram from 26K → 97K Followers
@masaischool
Social Media Expert
Younus Fardeen, Marketing Strategist
Younus Fardeen, Marketing Strategist
Strategic. Data-driven. Creative.
Available for work
With 3+ years of experience scaling brands across Instagram, LinkedIn & YouTube - I help brands go viral and grow real.
Social Media Strategy
360 Marketing
Community Building
Brand Building
Website Design
Analytics & Insights
Associate Marketing Manager
Masai
Present
Associate Marketing Manager
Masai
Present
Associate Marketing Manager
Masai
Present
Marketing Strategist
Sparkling Sandset
Freelance
Marketing Strategist
Sparkling Sandset
Freelance
Marketing Strategist
Sparkling Sandset
Freelance
Marketing Specialist
Masai
2024
Marketing Specialist
Masai
2024
Marketing Specialist
Masai
2024
Community Management
Masai
2023
Community Management
Masai
2023
Community Management
Masai
2023
Opionion Leader & Student Lead
Under 25 x Snapchat India
2022-2023
Opionion Leader & Student Lead
Under 25 x Snapchat India
2022-2023
Opionion Leader & Student Lead
Under 25 x Snapchat India
2022-2023
How it works
Process Is Everything
Simple, streamlined process is what get's you results
1
Discover & Diagnose
I start by understanding your brand, goals, audience, and current presence. Through a quick audit and discussion, I identify what’s working, what’s missing, and where the biggest opportunities lie.
Step 1
2
Build the Strategy
I craft a clear, platform-first strategy that covers content, brand positioning, social media, SEO, and execution. Every decision is aligned with growth, visibility, and long-term brand building.
Step 2
3
Execute & Create
From content systems to website updates, social media rollouts, performance creatives, and SEO optimization, I bring the strategy to life with clean execution and measurable impact.
Step 3
4
Optimize & Scale
Once everything is live, I track results, refine what's working, and scale the systems. Whether it’s organic growth, SERP ranking, or brand visibility, I make sure you keep climbing.
Step 4
1
Discover & Diagnose
I start by understanding your brand, goals, audience, and current presence. Through a quick audit and discussion, I identify what’s working, what’s missing, and where the biggest opportunities lie.
Step 1
2
Build the Strategy
I craft a clear, platform-first strategy that covers content, brand positioning, social media, SEO, and execution. Every decision is aligned with growth, visibility, and long-term brand building.
Step 2
3
Execute & Create
From content systems to website updates, social media rollouts, performance creatives, and SEO optimization, I bring the strategy to life with clean execution and measurable impact.
Step 3
4
Optimize & Scale
Once everything is live, I track results, refine what's working, and scale the systems. Whether it’s organic growth, SERP ranking, or brand visibility, I make sure you keep climbing.
Step 4
1
Discover & Diagnose
I start by understanding your brand, goals, audience, and current presence. Through a quick audit and discussion, I identify what’s working, what’s missing, and where the biggest opportunities lie.
Step 1
2
Build the Strategy
I craft a clear, platform-first strategy that covers content, brand positioning, social media, SEO, and execution. Every decision is aligned with growth, visibility, and long-term brand building.
Step 2
3
Execute & Create
From content systems to website updates, social media rollouts, performance creatives, and SEO optimization, I bring the strategy to life with clean execution and measurable impact.
Step 3
4
Optimize & Scale
Once everything is live, I track results, refine what's working, and scale the systems. Whether it’s organic growth, SERP ranking, or brand visibility, I make sure you keep climbing.
Step 4
I am with you in every step
From strategy to execution to scaling, I stay hands-on so your brand grows with consistency and clarity.
Why choose me
Why me as your Social Media Manager
Why me as your Social Media Manager
Why me as your Social Media Manager
Growth-Minded Strategist
Driven by data and creativity - I craft social strategies that scale.
Random Posting
No guesswork. I don’t post just to stay active - every post has a purpose.
Growth-Minded Strategist
Driven by data and creativity - I craft social strategies that scale.
Random Posting
No guesswork. I don’t post just to stay active - every post has a purpose.
Audience-First Content
I create content that speaks directly to your target audience’s mindset, behavior, and scroll patterns.
Generic Campaigns
No cookie-cutter content. Trends change - and so should your brand voice.
Audience-First Content
I create content that speaks directly to your target audience’s mindset, behavior, and scroll patterns.
Generic Campaigns
No cookie-cutter content. Trends change - and so should your brand voice.
Community-Led Brand Building
From UGC to student advocacy, I turn your audience into ambassadors.
One-Way Marketing
If you’re just talking at your audience, you’re missing out on conversion gold.
Community-Led Brand Building
From UGC to student advocacy, I turn your audience into ambassadors.
One-Way Marketing
If you’re just talking at your audience, you’re missing out on conversion gold.
Platform-Specific Expertise
Whether it’s LinkedIn, Instagram, or YouTube - I understand what works where.
Cross-Posting Chaos
One-size-fits-all content doesn’t work anymore - each platform needs a different playbook.
Platform-Specific Expertise
Whether it’s LinkedIn, Instagram, or YouTube - I understand what works where.
Cross-Posting Chaos
One-size-fits-all content doesn’t work anymore - each platform needs a different playbook.
Let's Talk
Let's Connect
Social Media Strategy, Growth & Organic Presence
Scaling brands through platform-first strategies, trend-driven storytelling, and long-term organic presence building.
360 Marketing & Brand Building
End-to-end brand development from positioning to campaigns, ensuring consistent visibility across every touchpoint.
Design & Website Building
Crafting clean, conversion-led brand identities, websites, and design systems built to elevate trust and scale.
Let's Talk
Let's Connect
Social Media Strategy, Growth & Organic Presence
Scaling brands through platform-first strategies, trend-driven storytelling, and long-term organic presence building.
360 Marketing & Brand Building
End-to-end brand development from positioning to campaigns, ensuring consistent visibility across every touchpoint.
Design & Website Building
Crafting clean, conversion-led brand identities, websites, and design systems built to elevate trust and scale.
Let's Talk
Let's Connect
Social Media Strategy, Growth & Organic Presence
Scaling brands through platform-first strategies, trend-driven storytelling, and long-term organic presence building.
360 Marketing & Brand Building
End-to-end brand development from positioning to campaigns, ensuring consistent visibility across every touchpoint.
Design & Website Building
Crafting clean, conversion-led brand identities, websites, and design systems built to elevate trust and scale.